As autumn rolls into California’s Central Coast, San Simeon and neighboring Cambria trade summer’s sunny pace for crisp breezes, golden hillsides, and a beloved October tradition: the Cambria Scarecrow Festival. What began in 2009 with just 30 scarecrows has grown into a month-long celebration featuring more than 200 imaginative creations. From whimsical sea creatures to clever pop culture icons, the scarecrows bring Highway 1 to life with creativity, community pride, and a touch of fall magic.
A Coastline Transformed
Each October 1–31, sidewalks, storefronts, parks, and trails in Cambria and San Simeon transform into a colorful open-air gallery. The festival has been recognized on the Travel Channel’s “Don’t Miss List,” and for good reason. Every scarecrow is handmade by local artists, businesses, and school groups, no two alike. Visitors can stroll the East and West Villages of Cambria or head north toward San Simeon, where the coastal scenery provides a stunning backdrop for this playful tradition.
The best part? The festival is completely free, self-guided, and open every day of the month. Take your time wandering, snap plenty of photos, and enjoy the festive spirit at your own pace. For the full experience, download the Visit Cambria app for a detailed map and insider tips.
Join the Fun
The Scarecrow Festival isn’t just for spectators, anyone can participate! Community members, businesses, and even visitors are invited to build their own scarecrow and join the display. Categories range from traditional to whimsical, and every entry adds to the festival’s joyful spirit. Visit CambriaScarecrows.com for entry details and inspiration.
Tips for Your Visit
- Dress in layers—coastal fall weather can shift from sunny to breezy.
- Bring your camera—photo opportunities are endless.
- Tag your posts with #CambriaScarecrows to share your adventure.
- Pair your scarecrow stroll with a stop at San Simeon’s beaches, wildlife viewing spots, or cozy local accommodations.
Beyond the Scarecrows
A trip to the coast in October offers more than just scarecrows. In San Simeon, autumn brings unique opportunities to explore and connect with nature:
- Elephant Seals at Piedras Blancas: October marks the “fall haul-out,” when younger elephant seals gather on the beaches after the larger bulls depart. Visitors can watch them sunbathe, spar, and socialize along the shoreline, an unforgettable wildlife encounter.
- Fall Fishing: Anglers will find excellent conditions this season, whether casting a line from the historic San Simeon Pier or along scenic surf spots. Expect to reel in mackerel, jacksmelt, striped seaperch, and more, all while soaking in sweeping ocean views.
- Scenic Trails: Crisp autumn air makes for perfect hiking weather. Explore coastal bluffs, family-friendly trails like San Simeon Point, or Ragged Point for sweeping golden-hour vistas.
Celebrate Fall on Highway 1
Whether you’re road-tripping Highway 1, planning a family getaway, or simply looking for a seasonal escape, San Simeon and Cambria offer a fall experience unlike any other. With handcrafted scarecrows, elephant seals, fishing adventures, and endless coastal beauty, October on the Central Coast invites you to slow down, explore, and celebrate the season by the sea. #VisitSanSimeon